The Effect of Value-Added Management on Calf Prices at Superior Livestock Auction Video Markets

Value-added management practices for cow-calf producers have become prevalent as feeders have recognized the value of calves raised with certified health and weaning programs. Export markets requiring age and source verification or non-hormone treated cattle and advancement of markets for naturally raised cattle have also presented profit opportunities for cow-calf producers. This study estimates the value of value-added calf production and marketing programs. Weaned steer calves sold with certified health programs realized $7 to $10 per cwt premiums. Age- and sourceverified steers received $1 to $2 per cwt premiums exceeding added costs of about $0.67 per cwt in 2010 despite rapidly expanding supply.
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Zimmerman, Lance C.; Schroeder, Ted C.; Dhuyvetter, Kevin C.; Olson, K.C.; Stokka, Gerald L.; Seeger, Jon T.; Grotelueschen, Dale M., The Effect of Value-Added Management on Calf Prices at Superior Livestock Auction Video Markets, Journal of Agricultural and Resource Economics, Volume 37, Issue 1, April 2012, Pages 128-143

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