Ulrich-Schad, Jessica D.

By: Wang, Tong ; Xu, Zheng ; Kolady, Deepthi ; Ulrich-Schad, Jessica D. ; Clay, David
Using bivariate ordered logit models, we investigate factors that determine farmersÕ perceptions of cover-crop profitability and likelihood of future usage in the climate transition zone of the Northern Great Plains. Our results indicate that approximately 40% of long-term (10+ years) users perceived a profit increase of more than 5%. Additionally, future adoption decisions are positively affected by environment-oriented attitudes and negatively affected by prioritizing short-term profitability. More efforts can be directed toward educational programs that enhance understanding of the short- versus long-term economic benefits of cover crops.