Journal of Agricultural and Resource Economics
Issue Archives
Search and browse every article in the JARE archive, from 1992 to today. Filter by issue or author, read abstracts, and bookmark articles to come back to.
Search the archive
Keyword
Year & issue
Author
Articles
A choice experiment of consumers from five Mid-Atlantic states was conducted to compare marginal willingness to pay for fresh tomatoes with the attributes locally grown, state marketing program promoted, and organic from either a grocery store or farmers’ market. Data were analyzed using a mixed logit model. Results show that consumers in Maryland, Pennsylvania, and Virginia prefer local tomatoes, while those in Delaware and New Jersey prefer state program versions. Unexpectedly, price premiums for organic over conventional tomatoes were only exhibited in Maryland, and Virginia was the only state with a significant premium for the farmers’ market venue.
Auction experiments were used to investigate demand relationships and willingness to pay (WTP) for four versions of potatoes and sweet corn—conventional, organic, and two parts of organic: no pesticides and non-genetically modified (non-GM). Elasticities showed strong and asymmetric substitute relationships between organic and its parts. Combined premiums of the parts were not significantly different than the whole organic premium, suggesting WTP for the attributes are not additive. A two-stage heteroskedastic tobit model found significant WTP for each part dependent on demographics and beliefs about conventional versions. Results suggest segments for parts of organic could be established alongside the whole.
Publish in JARE
JARE publishes applied research in agricultural, food, natural resource and environmental economics. Read the guidelines and policies, then submit through Editorial Express.
Ready to submit?
Manuscripts go through JARE’s Editorial Express site.
Library or member? Subscribe to JARE